Go beyond traditional ABM platforms with contact-level ads
Deliver ads to the exact contacts your sales team is pursuing, track each ad click by name, and measure the full marketing influence on revenue.
Influ2 solves the biggest ABM challenges
Targeting inefficiencies
Decision-makers expect a personal and human approach, but traditional ABM platforms limit you to account-level targeting and generic buying journeys.
Low-quality intent signals
The account-level intent signals many ABM platforms provide are often insufficient, inaccurate, and not actionable enough for Sales.
Lack of insights into revenue influence
Proving marketing’s influence on revenue is hard, and influenced revenue often gets lost in attribution models from traditional ABM platforms.
Here’s what Influ2 can do that not other ABM platform can
Target named contacts within accounts
Direct your budget only towards relevant targets that match your ICP. Reach specific decision-makers within each buying group and know who saw and engaged with your ads.
Reach people with native and display ads
Serve contact-level ads on the platforms prospects are most likely to engage (and where no one else can reach them), including LinkedIn, Facebook, Instagram, Google, Amazon and Bing.
Give your team actionable intent signals
Provide your team with contact-level intent signals that can directly inform marketing and sales actions.
Design custom journeys for every audience
Just as finance and HR have specific needs, different roles have their own strategic concerns. Customize journeys for each individual based on ad engagement triggers and their stage in the sales process.
Measure how your ads amplify sales results
Our detailed revenue reports show who engaged with your campaigns and how much pipeline was created, progressed, and won from this engagement.
Launch contact-level ABM campaigns that get measurable results
